Email Marketing
Build a loyal customer base, increase repeat purchases, and sell more – automatically. At ui42, we take care of automated campaigns, thoughtful segmentation, and smooth integration with your website or e-shop.
Build a loyal customer base, increase repeat purchases, and sell more – automatically. At ui42, we take care of automated campaigns, thoughtful segmentation, and smooth integration with your website or e-shop.
We offer complete digital solutions for our clients in one place - from digital marketing including website development, search engine optimization (SEO), user experience (UX), social media management, PPC advertising, email marketing and many other services. Have your entire digital strategy coordinated under one roof.
Email marketing is a targeted form of communication with customers through email - from welcome campaigns, through remarketing to automated newsletters or abandoned carts. With email marketing, you reach the customer with personalized content at the right moment.
We will provide you with a complete setup of the email marketing system – from technical implementation to strategic automation. We will tailor the solution to your platforms and goals.
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We will take care of creating and linking the account on the selected platform (e.g., Ecomail, Mailchimp, Bloomreach, or EmailOctopus), set up domain authentication, sending addresses, and secure login and logout.
For ecommerce stores, we will also ensure the connection of the product feed for dynamic campaign content.
We will create segments for you based on user behavior, their interests or purchase history, so that each contact receives only what truly interests them.
At the same time, we will take care of regular cleaning and validation of the database, compliance with GDPR principles, and advanced work with attributes, levels of interest, or contact scoring.
Based on your needs, we will create responsive, visually attractive, and functionally well-thought-out emails – whether using pre-prepared templates directly in the editor of the given platform or as a custom HTML solution tailored to your needs.
We will assist you with the content aspect of campaigns and strategic deployment, so that your emails reach the right people at the right time and achieve the desired results.
Properly set up automations sell even without your presence. We will create the most important email scenarios for you, such as abandoned cart, welcome series, reactivation emails, or upsell campaigns.
We will help you set up and test the necessary triggers (starting points), such as registration, purchase, email opening, and other customer actions.
We will connect the automations with your CMS system (e.g., CMS BUXUS), e-commerce platform, or even individually via API.
We click through, test, and validate every step to ensure everything works as it should. We conduct A/B tests to optimize campaigns, based on which we can evaluate what works best for your customers. We test deliverability, display, and the actual behavior of emails in real use.
As part of regular monthly support, we monitor the performance of your automations, clean contacts, adjust scenarios, report results, and consult on new opportunities.
Email marketing works even when you don't – thanks to automated scenarios like abandoned cart, welcome emails, or customer reactivations.
Every click, email open, or conversion can be evaluated. This allows you to continuously improve your campaigns based on data and A/B testing.
With Email Marketing, you can easily segment contacts and deliver content tailored to them based on their behavior, purchase history, or interests.
Thanks to the connection with the product feed, offer personalization, and precise timing, email is an ideal tool for increasing repeat purchases and maintaining customer loyalty.
We can seamlessly integrate email marketing with e-commerce solutions such as Shoptet, Shopify, WooCommerce, our own CMS BUXUS, or through a custom API.
It doesn't matter which email platform you use or want to use. We will ensure its effective implementation and full utilization of its capabilities.
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Need to kickstart Email Marketing? Contact us.
Michaela Recht
Sales Executive
Boris Henezi
Sales Executive
Samuel Štassel
Sales Executive
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