MVP

What does it mean

What is MVP (Minimum Viable Product)?

You have probably come across the term: MVP (Minimum Viable Product), but what is it? MVP is a minimum viable product, which is the basic version of a product that contains only the essential features needed to be launched on the market and tested by real users.

The goal of MVP is to quickly validate an idea with the lowest possible costs and to find out if there is genuine interest in the product.

More info

When is MVP important or appropriate?

✅ Faster time to market – without unnecessary waiting for the "perfect product"
✅ Reduces the risk of failure – you verify if the product is truly needed
✅ Saves development costs – you avoid expensive features that customers don't want
✅ Allows for quick iterations – you get feedback and further improve the product
✅ Better understanding of customer needs

What does MVP look like in practice?

Dropbox – before launching, they created just a simple video demonstrating the concept to see if there was interest in the product.
Airbnb – they started by offering their own apartment for rent through a simple website.
Uber – the first version of the app worked only in San Francisco and allowed ordering limousines.

Steps in creating an MVP

1️⃣ Defining the problem – what are we solving?
2️⃣ Identifying key features – no unnecessary extras, just the essentials.
3️⃣ Rapid development and testing – get the product to the first customers as soon as possible.
4️⃣ Collecting feedback – observing how users utilize it.
5️⃣ Iterations and improvements – adjustments based on data and real market needs.

MVP vs. Finished Product

Conclusion: When does MVP make sense?

MVP is ideal for startups and established companies that want to quickly validate an idea, minimize risks, and develop a product efficiently. If it proves successful, it can be further developed and scaled.

"If you are not embarrassed by the first version of your product, you've launched too late." – Reid Hoffman, founder of LinkedIn