Google Analytics

What does it mean

Google Analytics is one of the tools that tracks and records website traffic, which can help map customer experience and identify the causes of undesirable outcomes. 

More info

Google Analytics uses code on a website that records visits and user interactions with the website. These data are then processed and displayed in an analytical tool. These data can be used to optimize the website for better usability and to increase conversions. In order to move business forward and understand customer behavior, we must collect, clean, analyze, and then correctly interpret the data.

Latest news

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CX Breakfast vol. 2 on the topic “Innovation and its Systematization”

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We have prepared practical tips for you on how to make the most of TikTok Ads and the 1.3 million Slovak audience on TikTok.
ui42 and Dedoles: Why does the transition from custom-made to Shopify make sense?

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After more than nine years of successful collaboration between ui42 and Dedoles, our paths are diverging. Dedoles, one of the historically fastest...

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