Articles on the topic: Online Marketing
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The Holy Grail for Demänová Resort
When the lake of customers dries up, the solution is to find new ones. For Demänová Resort, we expanded without lowering prices and increasing... -
What Is One of the Major Benefits of Facebook Lead Ads?
In an environment where user attention is a matter of seconds, simplicity plays a huge role. Digital marketing today is about speed, personalization... -
What is PPC advertising and what types of campaigns do we know in Google Ads?
PPC advertising is one of the most commonly used tools in online marketing. From the English translation "pay per click", it follows that the... -
Therapy closer to people. People closer to each other.
Mental health is still a taboo in Slovakia, and many are unaware of how accessible professional counseling can be. Together with the mental ... -
AI Automation in Marketing: Which Tools Are the Best?
Automation is entering every single industry, and marketing is no exception. Today, it's not enough to just advertise – you have to do it intelligently... -
Redefining the Rules of the Game
Black Friday is no longer just about one day. Together with Be Lenka, we changed the rules of the game and created a month-long marathon of ... -
When Black Friday dies and business comes alive
Complete marketing optimization, a bold Black Friday campaign without discounts, and strategic SEO – all of this led to a 31% increase in revenue... -
Why is it worth running search ads on brand keywords?
Many companies ask whether it makes sense to pay for advertising on their own brand (branded) keywords. After all, if customers are already ... -
Guide to Metrics: Key KPIs in Performance Marketing
If you are engaged in performance marketing, you have certainly encountered the term Key Performance Indicators. If you want to evaluate your... -
TikTok Ads - is it hype or a must-have in the marketing mix?
We have prepared practical tips for you on how to make the most of TikTok Ads and the 1.3 million Slovak audience on TikTok.